DE
With the design and concept by Hans From Space, Karxshi defines itself as a high-fashion brand with provocative, dark influences. The main challenge was to bring the controversial themes into aesthetic balance while simultaneously establishing Karxshi’s identity.
Branding & Identity
“Karoshi” means “death by overwork” in Japanese. The name reflects the highly dynamic contrast principle between performance demands and human extremes. Karoshi combines raw humanity with smooth elegance.
Kick-off concept, corporate identity, corporate language, corporate design, logo, logo animation, typography, color scheme, graphic components, AI-generated imagery, sound design, collection concept, clothing motifs, key visuals, social assets
Professional fine-tuning will give your idea the momentum it needs to move from launch to orbit. Start your brand lift-off now with Hans From Space.
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