DE
HEHO
Corporate Identity, Strategy & Webdesign
I met Bristol and Erik, the founders of Heho, during their math studies. In an environment where learning is more of a passion than a compulsion, it was important to establish this very principle in the identity of a new learning platform. “What you’re good at is what you enjoy” became the guiding principle of the online learning platform and student placement service.
The university environment and a strong network of our own tutoring students offered initial potential for developing the concept and a suitable marketing strategy.
Strategy, Branding, Design
Heho’s relatively young target audience defines the playful aesthetic of the corporate design, reminiscent of the look of textbooks and learning formats. The initial strategic focus was on print media to distribute flyers and informational materials to schools, universities, and educational institutions.
Furthermore, a prototype for a future web design was developed to establish the learning platform as an online portal. We worked closely with the Heho team for months – around 20 podcast episodes were edited and edited, and an audio jingle was created as a podcast intro.
Corporate identity, corporate design, slogan, taglines, typography, color scheme, graphic components, print media, web design, positioning, strategy, conception
Knowledge is the building block for taking your vision to the next level. With creative ideas, I help you accelerate the progress of your project.
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